Privacy
Policy
Last Updated: April 3, 2026
MOST – Marketing Operating System of Tomorrow™ ("MOST," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information through our website, dothemost.ai, our related pages, communications, and services.
1. Scope
This Privacy Policy applies to personal information we collect:
- on or through our website;
- when you submit a contact form, request a brief, book a call, or otherwise communicate with us;
- when you engage us as a client or prospective client;
- when we send operational or marketing communications; and
- from third parties acting on our behalf, such as scheduling, payments, analytics, CRM, and hosting providers.
This Privacy Policy does not apply to information processed on behalf of clients under separate agreements, or to third-party websites and services that we do not control.
2. Personal Information We Collect
Depending on how you interact with us, we may collect the following categories of personal information:
Identifiers and contact information
- name
- work email address
- company name
- phone number
- mailing or billing address
Professional and commercial information
- job title
- company size or business details
- information about your brand, marketing objectives, competitors, performance goals, or related business context
- records of services purchased, requested, or considered
Communications and submissions
- information you provide in forms, emails, meeting notes, surveys, applications, or messages
- files, documents, and other materials you share with us
Payment and transaction information
- billing details, transaction records, and purchase history
- payment card information may be collected and processed directly by our payment processor rather than stored by us
Device, usage, and online activity information
- IP address
- browser type
- device identifiers
- pages viewed, links clicked, referring URLs, and approximate location derived from IP address
- cookie, pixel, tag, or similar technology data
Inference and service-related information
- insights or recommendations generated from the information you or your team provide to us
- service delivery notes and account history
We do not intentionally collect sensitive personal information unless you choose to provide it and it is reasonably necessary for our business relationship. Please do not submit sensitive personal information unless requested.
3. Sources of Personal Information
We collect personal information:
- directly from you;
- automatically from your browser or device when you use our website;
- from your employer or colleagues, where relevant to a business engagement;
- from service providers and partners that help us operate our website and business; and
- from public sources, industry tools, or market intelligence sources relevant to our services.
4. How We Use Personal Information
We may use personal information for the following purposes:
- to operate, maintain, and improve our website and services;
- to respond to inquiries, schedule meetings, and communicate with you;
- to provide, manage, and support our offerings, including Breakthrough Briefs, growth sprints, strategic diagnostics, and related services;
- to process transactions, invoices, and payments;
- to personalize content and better understand business interest in our offerings;
- to conduct analytics, measure website performance, and improve user experience;
- to send newsletters, updates, thought leadership, and other marketing communications consistent with applicable law;
- to protect our rights, users, systems, and property;
- to prevent fraud, misuse, or security incidents; and
- to comply with legal obligations and enforce our agreements.
We may also use information in a deidentified or aggregated form where permitted by law.
5. Cookies and Similar Technologies
We and our service providers may use cookies, pixels, SDKs, tags, and similar technologies to:
- remember preferences;
- understand website traffic and engagement;
- analyze marketing performance;
- improve site functionality; and
- support advertising or remarketing, if used.
Where required by law, we will obtain consent before using non-essential cookies or similar technologies. You can also manage cookies through your browser settings. Depending on your location, you may also see a consent or preference banner.
6. How We Disclose Personal Information
We may disclose personal information to:
Service providers and processors, such as vendors that support website hosting, analytics, CRM and email platforms, scheduling tools, payment processing, cloud storage, security and fraud prevention, and professional advisors.
Business and transaction counterparties, such as subcontractors, strategic partners, or transaction-related advisors we engage in connection with providing services or evaluating a corporate transaction.
Government, law enforcement, regulators, and other parties where required to comply with law, respond to legal process, protect rights and safety, or investigate misuse.
Corporate transaction participants in connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or part of our business.
We do not sell personal information for money. However, some privacy laws define "sell" or "share" broadly enough to include certain analytics or advertising disclosures involving cookies or tracking technologies. If we engage in activities that qualify under applicable law, we will provide any legally required notices and opt-out mechanisms.
7. Retention
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
- maintain our relationship with you or your company;
- provide services and support;
- keep business and financial records;
- comply with legal, tax, accounting, and regulatory obligations;
- resolve disputes; and
- enforce our agreements.
Retention periods depend on the nature of the information and the context in which it was collected.
8. Your Privacy Rights
Depending on where you live, you may have rights regarding your personal information, including the right to:
- know or access the categories and specific pieces of personal information we have collected about you;
- request deletion of your personal information;
- request correction of inaccurate personal information;
- obtain a portable copy of certain information;
- opt out of the sale or sharing of personal information;
- limit certain uses of sensitive personal information, where applicable; and
- appeal certain privacy decisions, where provided by law.
To exercise privacy rights, contact us at privacy@dothemost.ai or use any designated request method we make available on the site.
We may need to verify your identity before processing a request. You may also authorize an agent to submit certain requests on your behalf where permitted by law.
We will not discriminate against you for exercising privacy rights provided by law.
9. California Notice
If you are a California resident, California law may give you rights to know, access, correct, delete, and opt out of certain disclosures of personal information, subject to exceptions. We will honor verified requests as required by applicable law.
If our website uses cookies or similar technologies in a way that constitutes "sharing" for cross-context behavioral advertising under California law, we will provide a method to opt out, such as a "Your Privacy Choices" or similar link, and we will process opt-out preference signals where required by law.
If you are a California resident and have a complaint, you may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 400 R Street, Sacramento, CA 95814, or by telephone at (800) 952-5210.
10. Use of Artificial Intelligence
MOST uses AI-powered tools and models as part of our internal methodology and service delivery to clients. Our website itself does not use AI to process visitor personal information, make automated decisions about you, or profile you. If this changes in the future, we will update this Privacy Policy and provide any notices or opt-out mechanisms required by law.
To the extent any AI-derived insights qualify as personal information under applicable law, they are subject to the same rights and protections described in this Privacy Policy.
11. Marketing Communications
You may opt out of marketing emails by using the unsubscribe link in the message or by contacting us at privacy@dothemost.ai. Even if you opt out of marketing emails, we may still send service, transactional, or relationship-related communications.
12. Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.
13. Children's Privacy
Our website and services are intended for businesses and adults. We do not knowingly collect personal information from children under 13, and we do not target our services to children.
14. International Users
If you access our website from outside the United States, please note that your information may be transferred to and processed in the United States or other jurisdictions where our service providers operate. Those jurisdictions may not provide the same level of data protection as your home country.
15. Third-Party Services
Our website may link to or integrate with third-party services, such as scheduling, payments, video, social, or embedded content tools. Their privacy practices are governed by their own notices and terms, not this Privacy Policy.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date above. If changes are material, we may provide additional notice as required by law.
17. Contact Us
If you have questions or would like to exercise your privacy rights, contact us at:
MOST / Outrow Inc.
Email: privacy@dothemost.ai
